ABOUT THE BRAND
From an unconventional tie to one of
the most iconic heritage brands of all time: Ralph Lauren splashed onto
the scene in 1967 with a line of ties named Polo, nodding to the
designer's love for the sport. A year later, the New York native
expanded Polo from ties to a full menswear collection, offering classic
American designs in fresh fabrications. In 1970, the designer reached
another milestone and this time it was at Bloomingdale's, with the
introduction of the first-ever in-store boutique dedicated to a single
designer (even before Ralph Lauren itself had a freestanding store).
Today the influence of Polo Ralph Lauren is unmistakable. With an
instantly recognizable logo and a tradition of crafting luxurious
designs rooted in American style, the brand is beloved around the world
for its timeless sportswear and impeccable tailoring.
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