Publisher Description

A handy supplement for learning 300 of the most common Japanese words, works with any textbook!Modeled on the same winning format as his Speak and Read Chinese, teacher Larry Herzberg's latest book offers simple, fun, and imaginative ways to remember essential Japanese words and characters. Mastering basic vocabulary and kanji is one of the first challenges any Japanese learner faces. This book addresses this task head-on, complementing the content of all major Japanese textbooks and providing valuable tips to independent students. Includes three hundred essential words and kanji from the first two years of study, indexed for quick reference.

Author Biography

Larry Herzberg has studied and taught Asian languages for nearly a half century. He taught Japanese at the university level for nearly 30 years, at both Albion College and Calvin College. While doing his Master's and Ph.D. work in Chinese Language and Literature at Indiana University, he also studied Japanese. In 1980 he founded the Asian Language Program at Albion College, where he taught both Chinese and Japanese, and then did the same at Calvin College starting in 1984.

Table of Contents

SPEAK AND READ JAPANESE:
Fun Mnemonic Devices for Remembering Japanese Words and Their Meanings

CONTENTS

Preface

Radicals and phonetics

Common Japanese Words

Index

Promotional

Promotion targeting Japanese-language teachers and learnersGalleys/e-galleys national media outlets, trade publications, and audience-focused websites and reviewers. (Book Forum, Booklist, BookPage, Choice Book Reviews, Foreword, Library Journal, Longitude, Midwest Book Review, Publishers Weekly, School Library Journal)Digital review copies on EdelweissSample pages hosted on Stone Bridge Press website Advertising with Facebook, Twitter, Google and Japanese Organizations and language learning websites like The Japan Times, Tofugu, Rocketsnews24, GaijinPot, Japanesetease).Pursue author interviews and guest posts on Japanese language blogs and websitesPromotion at Association of Asian StudiesGiveaways with Goodreads and websites focused on key audiences of Japanese culture and language with emphasis on receiving Amazon reviews (100+ copies)Social media marketing with excerpts from the book on Facebook, Twitter, Pinterest, Instagram, Tumblr, Reddit and target audience focused forums

Long Description

Modeled on the same winning format as his Speak and Read Chinese , teacher Larry Herzberg's latest book offers simple, fun, and imaginative ways to remember essential Japanese words and characters. Mastering basic vocabulary and kanji is one of the first challenges any Japanese learner faces. This book addresses this task head-on, complementing the content of all major Japanese textbooks and providing valuable tips to independent students. Includes three hundred essential words and kanji from the first two years of study, indexed for quick reference. Larry Herzberg has founded two Asian language programs and taught Japanese at the university level for thirty years.

Competing Titles

600 Basic Japanese Verbs: The Essential Reference Guide Hiro Japanese Center 9784805312377 18.95 Tuttle 10/8/13 3500 Essential Korean Vocabulary: Learn the Key Words and Phrases Needed to Speak Korean Fluently Kyubong Park 9780804843256 19.95 Tuttle Publishing 06/09/15 2000 Lonely Planet Japanese Phrasebook & Dictionary Lonely Planet 9781743214404 9.99 Lonely Planet 04/01/15 20000 Side by Side Chinese and English Grammar Feng-hsi Liu 9780071797061 16.00 McGraw-Hill Education 06/04/2013 927 500 Basic Korean Verbs Kyubong Park 9780804846059 19.95 Tuttle 08/04/15 1000

Description for Sales People

A useful guide to remembering character pronunciations and word meanings that complements all major Japanese-language textbooks Author Larry Herzberg has already demonstrated the popularity of his methods with two popular books for learning Chinese (over 10K copies sold) Small, compact size great for stuffing in backpack or travel Covers the 300 most common Japanese words. All students beginning to study Japanese will need this book Good price point that won't dissuade younger learners, students from purchasing Arranged alphabetically for easy browsing and character look up

Details