This adorable 6 inch soft toy is a must-have for any fan of the beloved children's book The Gruffalo. Made by Aurora, it features the lovable character designed by Julia Donaldson and Axel Scheffler. The plush material and brown colour make it the perfect cuddly companion for children of all ages.

Ideal for collectors or as a gift, this branded soft toy is sure to bring a smile to anyone's face. It is suitable for modern children and adults alike, and is a great addition to any toy collection. Take home your very own piece of The Gruffalo with this high-quality soft toy today.