"Michels explodes the romantic notion of the starving artist." -The New York Times

Written for fine artists ready to launch their careers as well as experienced artists who wish to relaunch their careers, How to Survive and Prosper as an Artist, Seventh Edition, an acclaimed guide, empowers artists to take control of their careers to create a fulfilling life and earn a decent income. In this newly revised edition, Caroll Michels continues to demystify the inner workings of the art world and challenge the status quo. New chapters discuss such topics as:
New business models for artists: Going to the extremeThe use of social media and website development as marketing and publicity tools and what does and doesn't workThe confusion between the "art-buying public" and the "general public" and their differencesNew suggestions for establishing and calculating prices for artworkNeighborhood gentrification and the growing challenges of securing a reasonably priced live/work spaceHow dealers find artists, how to negotiate with dealers, and how to understand a dealer's agenda
Using her own experiences as an artist as well as the experiences of her clients, Michels crafts a must-read guidebook for anyone interested in embarking upon a successful career as an artist.

Caroll Michels is a career coach and artist-advocate. She has helped thousands of artists launch and sustain their careers in the United States, Canada, Europe, Asia, and South and Central America. Her artwork has been exhibited in museums, including the Georges Pompidou Museum in Paris, Haus Am Waldsee: Internationale Kunst in Berlin, and the Walker Art Center in Minneapolis, Minnesota. Michels has received numerous grants, including those awarded by the National Endowment for the Arts and the International Fund for the Promotion of Culture/UNESCO.