Publisher Description

The Morris Minor, designed by Alec Issigonis and introduced in 1948, is one of Britain's most famous and long-lived models of car. Over sixty years on it still attracts interest from new admirers, enthusiastic owners and the public at large, who still have a nostalgic affection for a vehicle that was an important part of British life in the 1950s and 1960s. Whether used by the district nurse, local vicar, grocer, travelling salesman, postman or the next-door neighbour, the Morris Minor provided versatility and reliability for them all. Sold in North America, Australia, New Zealand, South Africa and India, in 1960 the millionth car left the factory gates in Oxford; who could have guessed then that production still had over ten years to run. Through informative text, photographs and contemporary advertising, the author reflects on the success of the Minor range and its design, promotion and use.

Notes

Traces the evolution of the Minor from its development to its demise in the 1970s.

Author Biography

Ray Newell is a Morris Minor enthusiast and an acknowledged expert on the marque. Since 1983 he has been Secretary of the Morris Minor Owners Club. He has written seven books on the Morris Minor and has contributed regularly to most of the leading British motoring publications. He has owned a variety of Morris Minors; his present pride and joy is a rare 1949 Series MM Tourer.

Table of Contents

The Early Years /From Concept to Reality: the Series MM /To One Million and Beyond /The Light Commercial Vehicles /Production Overseas /The Final Years /Further Reading /Places to Visit

Promotional

A celebratory history of the classic Morris Minor, from its first production, to its hey day, and its final demise in the 1970s.

Long Description

Well over half a century after it first appeared in 1948, the Morris Minor has become a much-loved classic car. It is as popular now as when in production. During the Second World War, when Alec Issigonis and his team began to design a prototype small car for the post-war era, few could have foreseen that it would become the first British car to sell a million or that the revolutionary design features would stand the test of time so well. This book traces the evolution of the Minor through the different phases of its development to its demise in the 1970s.

Promotional "Headline"

A celebratory history of the classic Morris Minor, from its first production, to its hey day, and its final demise in the 1970s.

Details